Interactive Marketing – What QBF Offers

From initial concept to final design, our team focuses on helping you determine the marketing and business strategies that will best meet your goals.  QBF will help you develop a dynamic and interactive marketing plan that delivers results that can be measured, analyzed, and acted upon.

Listen - Learn - Leverage

Listen – Learn – Leverage

Advanced Analytics

  • Dashboard Reports
  • Data Visualization
  • Campaign Analysis

Cross-Channel Marketing

  • Campaigns that combine direct-mail print pieces with QR (Quick Response) codes and PURLs
  • Real-time results and adjustments

Direct Response Video (DRV) & Analysis

  • DRV script development
  • Storyboarding and creative design
  • Green room videography
  • Response data assessment

Email Marketing Campaigns

  • Single- and multi-touch campaigns
  • Personalized emails populated with content specific to individual interests

“Microsite” Page Development

  • GURLs (Generic URLs), general landing pages in support of marketing campaigns
  • PURLs (Personalized URLs), pages with content gathered from user inputs or database records

Mobile Applications

  • SMS text messaging campaigns with dynamic, personalized content
  • Mobile VIP clubs that attract participation through coupons and special offers
  • Text to win contests
  • News and alerts-based programs

Search Engine Optimization (SEO) 

  • Keyword analysis and link building
  • Continuous tuning and landing-page development
  • Pay-per-click (PPC) campaigns
  • Campaign analytics

Social Media Marketing

  • Linkages to Facebook, Twitter, LinkedIn, YouTube, and other social channels
  • Results tracking and ROI analysis

Website Development

  • Content management systems
  • E-commerce and database design
  • Activity tracking
  • Back-end integration
  • Mobile device optimization

 

Would you like a free marketing or branding strategy assessment?