The QBF Integrated Marketing Approach
Success Stories

HEALTH

Health

WAREHOUSING/DISTRIBUTION

PROBLEM:  A major medical center was faced with the challenge of reducing warehousing costs while supplying more than 400 operational forms to all of its departments and outlying clinics.  The marketing department faced the same challenge for their collateral materials.

SOLUTION:  Brand Advantage Group moved the inventory to its local warehouse.  Now, operating and marketing departments can log in to a dedicated website and order supplies as needed.

BENEFIT:  Brand Advantage Group freed up space in the customer’s warehouse and provided a mechanism for convenient and timely ordering of supplies.  Costs were reduced and management is provided with timely information for charging costs back to departments.

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